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The Diamond Setter Wins Store Design of the Year 2025! 🏆

The Diamond Setter Wins Store Design of the Year 2025! 🏆

Award-winning Tunbridge Wells jeweller recognised nationally for innovative store design and customer experience.

I’m beyond thrilled to share some incredible news — The Diamond Setter has been named Store Design of the Year 2025 by the National Association of Jewellers (NAJ)! 💎

When we first opened our little shop in The Pantiles, Tunbridge Wells, we dreamed of creating something truly different — a jewellery space that felt warm, welcoming, and personal. We didn’t want glass counters and formality; we wanted a place where everyone feels relaxed and inspired, whether they’re choosing their first pair of earrings or designing a bespoke engagement ring.

Every element — from the lighting to the layout — was designed with care and love, to make people feel comfortable and connected. To see that vision recognised on a national stage, among so many incredible jewellers, feels completely surreal and deeply rewarding.

A Journey Built on Passion and Purpose

Starting The Diamond Setter has been the biggest adventure of our lives — full of challenges, learning, laughter, and countless moments of pride. It’s been built from the ground up with passion, creativity, and an unwavering belief that jewellery should be a joyful, inclusive experience for everyone.

Winning this award means so much, not just for us, but for our amazing team and customers who’ve poured their hearts into every detail. I’m endlessly proud and grateful — and to bring such a prestigious award home to Tunbridge Wells is truly a dream come true.

Thank You

To all of our wonderful clients, friends, and supporters — thank you for believing in us and for being part of this journey. Every smile, every story, and every piece we create for you is what makes this so special.

Here’s to more sparkle, more connection, and more beautiful moments shared together. ✨

With love and gratitude,
Gavin and Lorraine x


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